Tamale Fest & Cheech Pre-Launch Event

The Tamaleros

@  Brewjeria Company
4937 Durfee Ave, Pico Rivera, CA 90660
December 10, 2022
4:00 – 8:00 PM 

The MexiCali Biennial presents The Tamaleros, a celebration of tamaleros and street vendors. Join us with collaborators Revolution Carts and Brewjeria Company along with food vendors who will be serving regionally diverse styles of tamales. Enjoy music, activities and performances free to the public including a performance by VisRats Mobile (aka La Carcachita), a low-rider inspired golf cart by artist Ruben Ortiz Torres.

This event is part of the MexiCali Biennial’s program, The Land of Milk and Honey, which aims to explore concepts related to agriculture and foodways within California and Mexico. The organization will be unveiling a cart by Revolution Carts and customized by renowned artist Ruben Ochoa for vendors Tamales el Primo in February 2023 at The Cheech Center for Chicano Art and Culture of the Riverside Art Museum before becoming a working food vending cart. Visit the exhibition which will include dozens of artists living and working in the bi-national region from February 25 – May 28, 2023.

Participating Vendors:

The following vendors will be serving tamales from 4:00-8:00 pm. Each will be showcasing their  tamalero cart, engineered by Revolution Carts to be the first “legal” street food tamal vending cart in Los Angeles, and customized by local artists. 

La Masita Fina + Ezra One
At Bev’s Tamales + DEFER
Ponchos Tamales + Ernesto Yerena Montejano
Tamales Olmeca + Never Made

Los Dorados LA food truck will also be on site at Brewjeria from 2-10pm.

This family friendly event is FREE to enter. 

The MexiCali Biennial is a non-profit contemporary visual arts organization that focuses on the area encompassing California and Mexico as a region of aesthetic production. The organization is migratory in nature and showcases exhibitions on both sides of the California/Mexico border. The MexiCali Biennial was originally started as a project critiquing the proliferation of international and regional art biennials and as a result, may be shown at any time and at any location. 

Revolution Carts was started by industry professionals who saw the need for small street vendors to get health permit complaint vending carts. With over 30 years of advocacy and engineering experience, the team put together the first Los Angeles County Health Department prepackaged tamale cart for vendors who want the opportunity to vend in high traffic areas with the LA City Sidewalk Vending Permit. Our first cart, “The Tamalero,” is a lightweight low cost cart (compared with other LA Carts) with low operational and maintenance costs. 

Brewjeria Company is a brewing company initiated by a tight knit group of brewers from Los Angeles County, more specifically, South LA and the San Gabriel Valley. From humble beginnings in 2010 home brewing with a beer kit, to a one barrel system (31 gallon gallons per brew session) has been the result of communicating ideas and challenging our inhibitions. Sharing our craft with close friends proved to be the root of Brewjeria Company’s motivation to move the idea of a brewery and taproom forward. The term Brewjeria is a ‘Spanglish’ word combining the English word “Brew” with the suffix of the Spanish word “Brujeria”, which means witchcraft. We feel that this captures some of the essence of what it is to live in Southern California. Brewjeria is the swirling chemistry of ideas, language, culture, science and spirituality intertwined in wonder and community.

The Cheech Marin Center for Chicano Art & Culture of the RIverside Art Museum opened on June 18, 2022, in downtown Riverside, the “City of Arts & Innovation”. RAM integrates art into the lives of people in a way that engages, inspires, and builds community by providing high quality exhibitions and art education programs that instill a lifelong love of the arts. RAM’s desire to further engage and serve the community was the impetus to create The Cheech, a public-private partnership between RAM, the City of Riverside, and comedian Cheech Marin—one of the world’s foremost collectors of Chicano art. Marin’s gift of approximately 550 works by Chicana/o/x artists— including the likes of Carlos Almaraz, Judithe Hernández, Gilbert “Magú” Luján, Sandy Rodriguez, Frank Romero, and Patssi Valdez—to RAM’s permanent collection makes the collection a repository for one of the largest holdings of Chicana/o/x art by a non-ethnic specific contemporary art museum. The Cheech is dedicated to showcasing Chicana/o/x art and honoring and exploring its continued social, cultural, and political impact through a comprehensive exhibitions program of the permanent collection and temporary exhibitions organized at the center, as well as nationally touring exhibitions that align with the center’s vision. The Cheech will work collaboratively with community partners to present thought-provoking educational programming that explores the complexity of Chicana/o/x culture not only through the visual arts, but in both music and film as well, recognizing that this art is evolving and expanding its definitions and parameters in response to current social conditions and in conversation with global artistic movements. For information about The Cheech, visit Find The Cheech on Facebook (, Twitter (@thecheechcenter), and Instagram (@thecheechcenter).

This program is made possible by an ACLS Sustaining Public Engagement Grant, as part of a responsive funding program made possible by the National Endowment for the Humanities (NEH)’s Sustaining the Humanities through the American Rescue Plan (SHARP) initiative.