Cerveza del Campo Beer Collab with Brewjeria
The MexiCali Biennial and Brewjeria Company present Aqui y Alla, Cerveza del Campo Release LAUNCH with LIVE painting demonstration.
Saturday, March 25th
4937 Durfee Ave
Pico Rivera, CA 90660 [map]
5:00 – 9:00 pm (Brewery hours: 2 pm – 12 am)
Join the MexiCali Biennial and Brewjeria Company as we release a collaborative beer project!
The limited edition craft brew, named Aquí y Allá, is a Farmhouse Ale which we are calling Cerveza del Campo, and is made with locally scavenged backyard Oro Blanco grapefruit. For every can sold (draft not included), Brewjeria will donate a portion of proceeds to the MexiCali Biennial, a 501c3 arts and culture non-profit. These funds will go directly towards upcoming border programs and art exhibitions this fall as well as future biennial exhibitions. The cans themselves, designed by artist Ed Gomez, serve as a collectors item and include the MexiCali Biennial border trucks and background information on the organization. Cans are for take home only and cannot be consumed inside the brewery.
In conjunction with the beer launch, a live painting demonstration will be held by Mexicali-based artist Fernando Corona whose work has been featured in publications such as Artillery, Artbound, Artforum and Frieze and has produced indoor murals in spaces such as Artist Space, New York; Contemporary Berlin Art, Berlin; Kunstverein Munchen, Munich; Corcoran Museum, Washington, D.C, and The Crocker Art Museum, Sacramento. Corona’s large-scale painting, titled FIELD TRIP, is currently on view at the Cheech Center for Chicano Art and Culture of the Riverside Art Museum as part of the MexiCali Biennial’s exhibition Land of Milk & Honey.
With a $20 donation, you can enter to win prizes including limited edition prints, MexiCali Biennial merchandise and even the LIVE-painted canvas by Fernando Corona! Drawing will be held at 8:00 pm and donations will only be accepted at the event via PayPal, Venmo and/or Zelle. All proceeds will go towards future arts programming.
Enjoy delicious food from El Chilote Mexican Kitchen and A’s BBQ. We will have a craft table with activities for kids of all ages.
Inquiries about the event can be sent to firstname.lastname@example.org.
About the artist: Fernando Corona is a Mexicali artist that figures prominently in the generation of visual artists who since the late 1990’s have been redefining the art of Baja California. Corona’s work (like many of that of his peers in Mexicali, Tecate, Tijuana and Ensenada) moves across media, including a multidisciplinary studio practice as well as murals that simultaneously break away and take from the original Mexican masters and the Chicano Muralists from Southern California. And as an artist working at the border, he equally moves between cultures, languages and genres. This offers Corona a unique experience that produces an aesthetic that blends punk, street art and politics, and engages in dialogue with international contemporary art and the peculiarities of border life.
Fernando Corona studied art in Seattle. He was a founding member and collaborator of the alternative art space Mexicali Rose – Centro de Arte y Medios in Mexicali. Corona’s street murals can be found in Costa Rica, Panama, San Diego,Tijuana, Guadalupe Valley, Paris, London, Washington, New Mexico, and El Monte among others.
The MexiCali Biennial is a non-profit contemporary visual arts organization that focuses on the area encompassing California and Mexico as a region of aesthetic production. The organization is migratory in nature and showcases exhibitions on both sides of the California/Mexico border. The MexiCali Biennial was originally started as a project critiquing the proliferation of international and regional art biennials and as a result, may be shown at any time and at any location.
Brewjeria Company is a brewing company initiated by a tight knit group of brewers from Los Angeles County, more specifically, South LA and the San Gabriel Valley. From humble beginnings in 2010 home brewing with a beer kit, to a one barrel system (31 gallon gallons per brew session) has been the result of communicating ideas and challenging our inhibitions. Sharing our craft with close friends proved to be the root of Brewjeria Company’s motivation to move the idea of a brewery and taproom forward. The term Brewjeria is a ‘Spanglish’ word combining the English word “Brew” with the suffix of the Spanish word “Brujeria”, which means witchcraft. We feel that this captures some of the essence of what it is to live in Southern California. Brewjeria is the swirling chemistry of ideas, language, culture, science and spirituality intertwined in wonder and community.